Healthy Products & Happy People

From our clean ingredients to our community outreach, it’s about more than “just hair.”

Two women with curly hair hugging and smiling
Product-formulator pouring dried herbs into a bowl on a scale

Sustainability

Original Moxie is committed to and passionate about sustainability. From our eco-friendly packaging to our wild harvested, fair trade, and organic ingredients, we believe in healthy hair for a healthy planet. Learn more about the ways in which we're leading the way in the green beauty movement!

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Inclusivity

We are a woman-owned business committed to creating spaces that celebrate diversity and inclusion. Our diverse team reflects our dedication to embracing all identities, and our brand is founded on principles that encourage understanding and include everyone.

Original Moxie employees smiling
Original Moxie product in aluminum jar with shea butter and oranges

Clean Ingredients

Our highly-concentrated products are packed with botanicals that feed your curls from the inside out. Meet our ingredient MVP’s and learn more about our commitment to clean beauty.

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Cruelty-Free

Beauty shouldn't hurt - it's as simple as that. We are committed to a completely Cruelty-Free product development process and are certified by the Coalition for Consumer Information on Cosmetics' Leaping Bunny Program. Our products comply with Leaping Bunny's exacting standards which ensure that "no new animal testing is used in any phase of product development by the company, its laboratories, or suppliers." Learn more about how you can shop responsibly with Leaping Bunny's Compassionate Shopping Guide.

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Community Outreach

Making curly hair care products and education available to the community is baked into our DNA. Catch up with our latest outreach efforts and find out how you can get involved!

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School students receive a hands-on learning experience about curly hair