Different by Design
2A? 4C? Who Cares! Let your hair speak for itself. Our quiz is based on research - not algorithms. We spent 4+ years surveying more than 1,000 heads of hair to create a highly accurate diagnostic tool. Our quiz goes beyond curl pattern to consider all of your hair’s unique characteristics. Together, these attributes create an accurate picture of how your hair looks, feels, and behaves – in a word, its “personality!"
How Does it Work?
We Assess Four key hair type characteristics, Curl Pattern, Porosity, Texture, and Curl Shape. The synthesis of all four attributes, accurately predicts how your hair looks, feels, and behaves - in essence it’s Personality!
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Hair Type Personalities
The Warrior Queen
With tight to very tight curls, this hair type has a deep, velvety sheen effortlessly resists damage while retaining moisture. It is, however, highly selective about which products it allows inside it's carefully guarded borders, leaving it vulnerable to dryness and build up.
The Shape Shifter
With tight to very tight curls that morph in appearance from shiny and compact to dull and voluminous, this hair type is highly impacted by weather and seasonal changes. It is also very sensitive to damage from chemical or environmental stressors.
The Cotton Candy Dream
This hair type is characterized by a changeable lightweight appearance and will expand quickly in high humidity and wilt quickly with too much product. Careful handling is needed to strengthen and protect these delicate waves and loose curls.
The Mermaid
Length comes easily to this strong and resilient hair type, characterized by shiny waves and loose curls. Mermaid Hair Types can be easily weighed down and need just the right blend of hydration and hold to look their best.
Discover Your Hair Type Personality
Take our Hair Type Quiz and find out how to help your hair live its best life with personalized product and regimen recommendations.